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This Time It’s Personal [nanoblog]

I don’t know... I think it’s always been personal. First, Michael Dell receives a massive wedgie in a bathroom at the Javits Center in 2001. Prime suspect: Steve Jobs. Then, earlier this year, Steve gets to gloat a little when Apple’s market capitalization edges past Dell’s, paybacks for a comment Dell made in 1997 regarding Apple: “I’d shut it down and give the money back to the shareholders.” Today, Apple releases a beta of BootCamp, which lets Macs run Windows XP, putting Apple in direct competition with Dell. Is this rivalry what’s really behind the move to Intel? I think a lot of people will be considering the question, Shouldn’t your next PC be a Mac?

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